The Richard Rose Report
Welcome, I’m Richard Rose.
I focus mainly on Hemp (low-THC and industrial varieties of Cannabis) issues. It is free, all I ask for is your email address for the newsletter. Despite over a thousand posts on Hemp and CBD since 2014, Facebook and Instagram are too nebulous for those of us who write on controversial matters. They can shut down one’s account in an instant over nothing, and I don’t preach Conventional Wisdom.
For 27 years I’ve been a hemp foods pioneer, researcher, author, educator, advocate, speaker, consultant, product developer, brander, marketer, thought leader, Mentor, and entrepreneur.
In 1994 I pivoted from an Inc. 500 14-year vegan foods career to using hempseed instead of soybean, and was the first by years to develop the product which is now 90% of Canadian hemp, the industry’s first proof-of-concept. Although I’m a Hemp OG, I’ve actually done more the last 7 years than the first. Way more. With the passage of the 2018 Farm Bill, I’m making my almost 50 years of business experience and insight available to you, for free.
I helped create the North American hemp food industry, perishable foods as well as shelled hempseed, what I called “Hemp Nut” but you probably call “Hemp Hearts.” Click here to read more on why you should listen to me when it comes to hemp, marijuana, marketing, branding, and business.
My personal brand for two decades has been The Hemp Nut, because, yes, I’m nutty for hemp; after all I named the product category, brand, and company HempNut, and sunk $2.5 million into it. Being nutty about hemp in an insane world is a feature, not a bug. Especially if it’s for over a quarter century of progressive and positive contribution.
Expect to read a unique voice and unusual ideas about strategizing, breeding, growing, processing, branding, and marketing various Hemp products. I’m not selling anything so I give notoriously straight no-BS advice, without sugar-coating. I’ll tell you what you need to hear, not what you want to hear. Expect cognitive dissonance. Again, it’s a feature not a bug.
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